So, the challenge for those trying to accelerate momentum on environmental sustainability is, “What will it take to ensure all SMBs, including the smallest, make the leap and go greener?”

Here’s an idea: only focus on green efforts that save money right away. Here are a few examples: remanufactured toner cartridges cost less because they are made of reused components (see this video about the process), and many recycled office products such as file folders or cardboard boxes are often less expensive than their original counterparts; encouraging employees to avoid waste; championing behavioral changes among employees that save energy and related utility costs. In addition, asking employees to find ways to monetize products that have reached the end of their life cycle can help stretch funds by saving a few extra dollars. For example, Office Depot and other retailers offer rewards for empty ink and toner cartridges, and resources like Optoro allow small business retailers and wholesalers to easily resell unwanted inventory.