Our mission is to make retail more sustainable by eliminating all waste from returns.

Every year, more than 15% of retail goods are returned or simply never sell. This creates tons of unnecessary waste and costs retailers billions of dollars.

Optoro has a returns optimization software platform that helps retailers find the next best home for their returned and excess inventory through machine learning and and data driven decision making. Our technology routes those goods from the first touch, whether that’s a retail store, warehouse, or online return, and connects them to their next best use – be it an individual, business or charity.

This means greater value for everyone involved, less waste and a healthier planet. Simply put, we’re building the future of sustainable commerce.

Optoro is disrupting an old-fashioned, $500B reverse logistics industry by increasing the value of excess and returned inventory.

Our Story

Optoro is disrupting an old-fashioned, $500B reverse logistics industry by increasing the value of excess and returned inventory.

Our company was founded by two scrappy entrepreneurs with an ambitious idea. Since then, we have evolved from a small storefront to a three-office, two-warehouse company. To this day, we are driven by a passionate leadership team committed to that vision—revolutionizing the returns industry while building sustainable commerce.